The way it shades your eyes.

Takes the heat off your neck.

The way it makes you feel.

At ooGee, we’ve taken that feeling and made it smarter.

We’ve kept the timeless shapes and built them to last.

Not hot. Not heavy. Just smart.

UPF50+ protection from our harsh Aussie sun.

Water-resistant- perfect for under rain soaked skies or a plunge.

ComfyFit keeps it snug, even when the southerly hits.

Crush-resistant Flexibraid® so you can throw it in the ute or suitcase without a second thought.

Every ooGee hat is made right here in Australia - designed by locals, worn by legends.

It’s tradition, reworked.

Style that’s sun-smart.

Comfort that’s built tough.

A hat that goes the distance - and looks damn good doing it.

Because in Australia, your hat’s not just an accessory.

It’s part of your story.